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The Mobile Advertising Index (https://www.tune.com/resources/mobile-advertising-index/#results/filter) allows you to quickly discover and evaluate the best advertising partners of the moment, so you can optimize return on ad spend and scale your target audience. The tool will enable you to filter advertising partner performance across 20 criteria ranging from device type, geolocation, payout structure, and more. Get instant results for over 1000 ad networks and publishers.

CEO of Mobupps, Yaron Tomchin: “We have been working with mobile fraud more than 3 years. In this case we would like to present the results of our test of 3rd party services and data of our partners. And of course, our main approach – fighting fraud!”
Mobile ad fraud occurs where mobile ad impressions or click-throughs or conversion are triggered by a robot.This might be a piece of malicious code that is operating on a legitimate user device, maybe downloaded with a dodgy native app. Each time the ad is served/clicked or the conversion is happened the fraudulent ad network or fraudulent publisher makes money, even though no human has seen the ad. There are already several well-known varieties of mobile fraud, including device emulation, mobile user-agent and location spoofing, and fraudulent user-acquisition methods

In the field of mobile advertising, we all look for new trends and try to predict the future processes. Moreover we continue to stay updated with the recent predictions – one of these predictions was published in “Business2Community” website, and deals with the “Key Trends Which Are Transforming The Advertising Industry In 2016″.
Mobile Budgets and Programmatic Advertising – Trends for 2016