Mobupps company entered to the TOP of 10 worldwide ad networks at Mobile Advertising Index by Tune

The Mobile Advertising Index (https://www.tune.com/resources/mobile-advertising-index/#results/filter) allows you to quickly discover and evaluate the best advertising partners of the moment, so you can optimize return on ad spend and scale your target audience. More »

Mobile ad fraud is a real and growing problem

CEO of Mobupps, Yaron Tomchin: “We have been working with mobile fraud more than 3 years. In this case we would like to present the results of our test of 3rd party More »

Mobupps and Tune Event in China!

The Beginning of winter is preparing exciting events! We are happy to announce that on the 2nd of December #Mobupps and #Tune companies will organize co-event in China. We will bring together More »

Mobupps has become a leading partner of #Yahoo Gemini platform on the Russian market!

Despite the huge competition on the Russian market, Yahoo has obvious advantages Yahoo knows far too well its audience (Flurry, Viber, Tumblr, etc.) Provides a low-cost CPC, CPCV and optimize the advertising More »

Discover our presentations and learn about the main advantages of working with Mobupps!

Discover our presentations and learn about the main advantages of working with Mobupps!   More »

 
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80% of Instagram’s users 600 million users are outside the US, so it needed a way to provide a better experience for users with limited network connectivity or no data plan.

For all fans of the Instagram the latest news!

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31th of March, the mobile marketing conference – “Mobile Trends 2017″, organized by Mobupps, Tune and the project myTarget Was held in Moscow. More than 100 leading experts of the mobile industry, representatives of advertising platforms and analytical companies took part in the event.

Mobile trends 2017

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Yaron Tomchin is CEO at Mobupps company. Management professional with deep knowledge in the online advertising industry. Expert in setting up new business and international cooperation. Develop and manage the ad network’s business prospects while leading the company’s clients and partners relations.

What is Mobupps and how are you positioned in the market?

We offer to our clients 2 products, access to global mobile ad network and agency model for media planning and buying. Our platform includes direct app publishers and sites, a DSP integrated with the biggest ad-exchanges and a mobile marketing agency which covers most of the mobile market, thus we are able to supply our clients with a large scale of targeted media.

Yaron Tomchin, CEO of Mobupps Talks Mobile Advertising

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It seems that there continues to be more and more mobile analytics tools every year and the same goes for 2017. And it’s hard to know which one to use for your iOS app. But realistically you’re going to use more than one analytics tool. Developers tend to use a variety of analytics tools to help them get a holistic view of their iOS app. Each tool will offer you a unique view of your app and how it’s performing.

We did an extensive research of the top iOS app analytics tools for 2017 used by iOS developers. We found these 11 to be the best.

Top 11 iOS app analytics tools in 2017

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The Mobile Advertising Index (https://www.tune.com/resources/mobile-advertising-index/#results/filter) allows you to quickly discover and evaluate the best advertising partners of the moment, so you can optimize return on ad spend and scale your target audience. The tool will enable you to filter advertising partner performance across 20 criteria ranging from device type, geolocation, payout structure, and more. Get instant results for over 1000 ad networks and publishers.

Mobupps company entered to the TOP of 10 worldwide ad networks at Mobile Advertising Index by Tune

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And of course, don’t forget to write to our corporate e-mail contacts@mobupps.com to set up a meeting

 

 

Check out our Event Plan for 2017!

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We all know that the odds are stacked against branded apps. It has been  established, for instance, that 90% of branded apps have fewer than 10,000  downloads. If you launch a new app today, you are one among 4 million or  so.With a 0.1% chance, the Chargers are more likely to win the Super Bowl. Those odds are getting worse. The average U.S. smartphone owner downloads zero new apps a month, according to comScore.  Even the top apps saw a 20% drop in downloads from May 2015-May 2016. Consumers spend most of their smartphone time within apps and spend 84% of their app time within just five apps.

How to Prevent Users From Dumping Your Branded App?

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CEO of Mobupps, Yaron Tomchin: “We have been working with mobile fraud more than 3 years. In this case we would like to present the results of our test of 3rd party services and data of our partners. And of course, our main approach – fighting fraud!” 
Mobile ad fraud occurs where mobile ad impressions or click-throughs or conversion are triggered by a robot.This might be a piece of malicious code that is operating on a legitimate user device, maybe downloaded with a dodgy native app. Each time the ad is served/clicked or the conversion is happened the fraudulent ad network or fraudulent publisher makes money, even though no human has seen the ad. There are already several well-known varieties of mobile fraud, including device emulation, mobile user-agent and location spoofing, and fraudulent user-acquisition methods

Mobile ad fraud is a real and growing problem

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On the 2nd of December, the Israel advertising network Mobupps together with the HasOffers by TUNE held a conference in Beijing, to help Chinese enterprises to better achieve the advertising and marketing aims.Industry experts came to this conference such as:#Baidu, #Alibaba, #Solo, #AppCoachs companies.

 

Read an interview with the Mobupps company about Chinese market!

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Mobupps and Tune Event in China!