Tag Archives: Mobupps


Common Myths about CPI and CPA Digital Marketing Campaigns







IAB Russia and their Mobile Ad experts updated the map of the mobile advertising market called Mobile Ad Ecosystem 2019. The new map is presented in an interactive format that simplifies ecosystem navigation and the search for segment players.

The interactive map Mobile Ecosystem 2019 consists of four semantic blocks: inventory, technology, analytics, and agencies. The companies in each block are divided into categories according to the type of services they provide and their role in the process of creating and placing mobile advertising. This structure allows you to quickly find a participant in a particular specialization.

Mobile Ad Ecosystem 2019 gives a clear idea of ​​the current landscape for the mobile advertising market in Russia, and every year it is replenished with new key players: agencies, networks, platforms and platforms, sellers, CPI / CPA networks, analytical services, stores related to the promotion of mobile applications and others.

Our company Mobupps presents in 4 categories: Action, Install, Agencies Mobile and Agencies Full Service.

IAB Russia updated the map of Mobile Ad Ecosystem 2019


Mobupps has been awarded a trio of nominations for Mobby’s Award 2019!


Black Friday is coming!

double click


Mobupps has been a trusted partner in the Double-Click platform by Google


We started to work with RTB


The Mobupps agency cooperates with dozens of major partners. Every few months we draw up a report of the effectiveness of such cooperation and share them with readers.

Mobupps Insights


Mobupps generate COS less than 20% and ROAS more than 1400% for Jumia app!


Yaron Tomchin is CEO at Mobupps company. Management professional with deep knowledge in the online advertising industry. Expert in setting up new business and international cooperation. Develop and manage the ad network’s business prospects while leading the company’s clients and partners relations.

What is Mobupps and how are you positioned in the market?

We offer to our clients 2 products, access to global mobile ad network and agency model for media planning and buying. Our platform includes direct app publishers and sites, a DSP integrated with the biggest ad-exchanges and a mobile marketing agency which covers most of the mobile market, thus we are able to supply our clients with a large scale of targeted media.

Yaron Tomchin, CEO of Mobupps Talks Mobile Advertising


In the field of mobile advertising, we all look for new trends and try to predict the future processes. Moreover we continue to stay updated with the recent predictions – one of these predictions was published in “Business2Community” website, and deals with the “Key Trends Which Are Transforming The Advertising Industry In 2016″.

Mobile Budgets and Programmatic Advertising – Trends for 2016